British Boxers use traditional nightwear and underwear shapes to create a classic collection of loungewear. Our clothing isn't just about sleep, it's about providing ultimate comfort wherever you are too. Our fabrics are built to last with an emphasis on slow fashion. We use incredibly crisp two-fold cottons which are cool against the skin in Summer and exceptionally soft and cosy two-fold brushed cottons for Autumn and Winter.
British Boxers proudly design all our products in Britain drawing from the great creative heritage for which the UK is famed throughout the world. We manufacture products using mimimal waste in both Great Britain and Europe - at factories where people are not only highly skilled but paid properly too. British Boxers prefer quality over quantity and to rebuild local skills over time. Love your British Boxers and sleep well. We do.
Founder and owner, Deborah Price (pictured above), named British Boxers in honour of her great, great, great grandfather - first World Heavyweight Boxing Champion, Jem Mace. ‘I’d worked as a buyer for years in London, but I wanted a business of my own that would provide a new generation of discerning customers with classic British design, comfort and luxury. I wanted to produce as much as possible in the UK, and I wanted to rebuild the idea of simple things – nightwear, loungewear and underwear being beautifully made; perfect seams, luxury fabrics and British style. What could be a better mix? I loved the idea of my highly irreverent, three-times-great-grandfather fighting all over the world to gain his title, so I mirrored his fight. I left my job with £4,000 saved up and set up my business’.
British Boxers have gone on to supply Harrods, independent department stores, gentlemens’ outfitters, lingerie shops and now export worldwide. We also produce private label collections for shops on London’s exclusive Jermyn St, Marylebone High St and Kensington High St.
We hope you’ll cherish your knockout undies & nightwear as much as we love making them.